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Teachings of Lord Chaitanya
Lord incarnates to preach chanting of the Holy Name of Krishna. The Lord appears in this age in yellowish color, and He teaches people love of God by chanting the Name of Krishna. The process of teaching is done Personally by Krishna, and He exhibits His love of Godhead by chanting, singing, and dancing with thousands of people following Him. This particular incarnation of the Supreme Personality of Godhead is foretold in the  Srimad Bhagwatam , Eleventh Canto, Fifth Chapter; in which it is stated that the Lord incarnates in the Age of Kali as a devotee, always chanting  Hare Krishna ,  Hare Krishna ,  Krishna Krishna ,  Hare Hare/Hare Rama ,  Hare Rama ,  Rama Rama ,  Hare Hare .
But, it is stated there, His complexion is not like the Krishna of the Dvapara Yuga. He is always engaged in preaching love of Godhead through the  Samkirtan  movement, and those who are intelligent adopt this process of self-realization. It is also stated in the  Srimad Bhagwatam , Twelfth Canto, Third Chapter, that the self-realization which could be achieved in the Satya millennium by meditation, in the Treta millennium by the performance of different sacrifices, and in the Dvapara millennium by worshipping the Lord Krishna, could be achieved in the Age of Kali simply by chanting these Holy Names:  Hare Krishna . In the  Vishnu Purana  also the same thing is confirmed: that for this age there is no use of meditation or the performance of sacrifices or temple worship. Simply by chanting the Holy Name of Krishna— Hare Krishna ,  Hare Krishna ,  Krishna Krishna ,  Hare Hare/Hare Rama ,  Hare Rama ,  Rama Rama ,  Hare Hare —one can achieve perfect self-realization.
When Lord Chaitanya was describing the incarnation in this Age of Kali, Sanatan Goswami, who had been a government minister and was perfectly capable of drawing a conclusion, indirectly asked Lord Chaitanya, “How can one understand the advent of an incarnation?” He could understand that Lord Chaitanya was the incarnation of Krishna, corroborating the description of the incarnation of the Kali millennium; and he also could understand that, in the future, there would be many imitation incarnations following the incarnation of Lord Chaitanya, because Lord Chaitanya played as an ordinary Brahmin boy, though His devotees accepted Him as an incarnation. Sanatan knew there would be many pretenders, and so he inquired from Lord Chaitanya: “How can one understand the symptoms of an incarnation?”
The Lord replied to the inquiry of Sanatan Goswami: “As one can understand different incarnation of different millenniums with reference to the context of the Vedic literature, similarly, one can understand who is actually the incarnation of Godhead in this Age of Kali.”
Specially stressed is the reference to authoritative Scriptures: one should